Monday, March 24, 2014

The Betty Crocker era

Came across a piece recently that made an analogy that we are currently in the "Betty Crocker era" for legal services.

At first, the analogy might seem silly, but upon deeper reflection, it actually is pretty apt.  We see now the introduction of technology and services that, much like ready-mixed cake mixes did in the 50s, had both democratized and cheapened the market - sure, everybody can now do-it, but it's just not going to be as good.

Is this a good or bad thing for legal services?  Honestly, it depends.  To continue the cake analogy - it's fine for the basics - when, say, you just want a slice of angel food on a work night, but for those complex situations or special occasions, maybe not so much.  After all, who would want a Betty Crocker wedding cake?

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